In this introductory video in International Sign Language, Noha El Sadawy presents the context for the loan of a collection of sculptures from the MAMCO collection to the lobby of the JTI company from October 2, 2025, to February 6, 2026. 
This temporary exhibition reflects nearly 25 years of collaboration between JTI and MAMCO, and also coincides with the tenth anniversary of the company's building in the Sécheron district.

• #collection #focus
• video produced in September 2025